Design and development of a custom website with management portal and 3rd party software integration for Smartbrokers
Client
Smartbrokers
Services
Website Development
Software Development
API integration
Automation
Product Strategy
Time frame
16 weeks
Overview
SmartBrokers is a real estate agency with 15 years of experience in the market. In their current situation, website was playing a crucial resource for generating leads since all the listings of homes were shown there. Moreover, the internal team process of working was not efficient and a lot of the tasks were time consuming and repetitive. Since, the online real estate market is saturated with fake listings and unreliable brokers, we sat down together and find bottlenecks in their process that we could improve. To bring trust and generate more leads online, we've redesign their old website completely. To decrease the repetitive tasks internally, we've connected a third party real estate software to the website and built a custom management portal for the team to be able to update all the listings and content on the website.
As a result, our custom development and optimization for Smartbrokers has helped the company achieve:
- 34% increase in user retention
- 27% in conversion rate
- 97% speed performance on the website according to Google speed check
- 20% increased efficiency for managing project listings